The New York Times has a story about how craft stores are a bright spot in the weak economy. They also mention a boom at Etsy as people look to buy handmade items.
Craft stores, from giant chains like Michaels Stores to small scrapbook supply shops, are reporting that sales are higher compared with the last holiday season, and online marketplaces for handmade goods, like Etsy, are seeing a boom in listings and transactions.
Sales at Scrap, a craft supply store in Portland, Ore., were up 33 percent in November compared with the year before. The shop's customers have made a menorah out of yellow plastic bottle caps, Christmas tree ornaments from wood samples and calendars from fabric and paper collages, according to Sarah Dyer, the manager.
"A lot of people are doing a do-it-yourself Christmas, because of the economic downturn but also wanting to make their lives more sustainable, making stuff as opposed to buying more stuff," she said.
It's good to hear that the do-it-yourself theme for the holidays is boosting sales of craft supplies and handmade crafts. Crafts are a good way to get younger family members involved too. Signs of a renewed focus on homemade crafts were everywhere this holiday - even Oprah modified her favorite things and focused on thrifty holiday ideas. We will see if the trend continues into 2009. Valentine's Day offers do-it-yourself possibilities as well but it's not nearly as big of a holiday as Christmas.
Photo: Goth Punk Green Tartan Christmas Skulls Cotton Fabric Remnant sold here at Etsy.